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  • Tetra Pak to invest US$110 million to their plant in Querétaro
  • Inter MG to invest on new Honda terminal in Celaya
  • FEMSA slows down investment pace
  • New plans for MCIA landing
  • Visteon signs lease with Intermex in Chihuahua
  • ASA obtains concession for airport in Puebla
  • Guanajuato Inland Port planning in-bond facilities for air cargo
  • Automotive investment flowing in Queretaro
  • SCT announces investments in Sinaloa for US$375.7 million
  • Construction of maquiladora plants reactivated at Ciudad Juarez
  • Campus for training on aeronautics inaugurated
  • Suppliers park to be built in Tlaxcala
  • Mega-investment may be attracted to NL
  • Zacatecas receives investments for US$134 million
  • Mars reaffirms its investment in Guanajuato
  • Mexico, in Mercedes- Benz’s crosshairs
  • France fosters aerospace sector
  • Edomex ranks 3rd in automotive industry in Mexico
  • FedEx inaugurates new logistics center
  • Herdez invests US$42.4 million in sustainable plant
  • Heineken goes for one million customers in Mexico

    Cordoba.- Marc Busain, President and CEO, Cuahtemoc-Moctezuma Brewery, considered that Mexico is a country with great strength and a very “promising” future, which encourages the company to continue investing here, as a way to contribute to its development. Taking into consideration the economic crisis in Europe, in addition to the demographic shift there, which has brought a reduction in sales volume, Heineken has set its interests in Mexico, where they have the opportunity to reach a one million new consumers market every year, John Botia, Vice-president, Brand Marketing, pointed-out. “If we compare this population, with a decreasing birth rate, against a country like Mexico, where young people is on the raise and we could reach an average of one million new beer consumers every year, when they turn 18, it is clear that this will be an attractive market for Heineken. That is why the investment of purchasing Femsa’s beer interests was made”, Mr. Botia said.
    Source: Excelsior | Date: 24/05/2012