Toyota celebrates 10th anniversary in Mexico with no plans for a new plant here
Mexico City.- At least in the short term, the Japanese company Toyota does not have plans to install another plant in Mexico, they are focusing now on consolidating their position as 6th in vehicles sales in Mexico and stay as first in customer satisfaction to reach sales of around 57,000 units by the end of 2012.
For Jose Manuel del Barrio, Toyota Mexico’s President since last February 1st, what is important is consolidating the brand’s position and keep customers’ preference in sales and service.
Toyota celebrated their 10th anniversary in Mexico, “We have 400,000 customers in Mexico, of which 170,000 received vehicles financing through our credit division”, Ana Mria Vallarino, Marketing Director, declared.
Source: T21 | Date: 04/05/2012